Why SEO is so important to your business


Is your business findable?

It’s been amazing how the interlinked web networks and social platforms are evolving in the past few months. The shift of Power from organizations to consumer has changed many of principles of publishing in the Internet. For blogs, online news journals, social media networks and content marketing strategies are all affected. Now time for proactive marketers to adapt to this change as the impact is massive. What impact I am highlighting here? Continue reading “Why SEO is so important to your business”

Marketers can’t be liars


if you lie God will punish you

Twelve years ago I did some school English teaching part of coop training. I saw a ten years old kid showed a frowning face after his teacher lied to him about his reading. The kid finished reading then teacher told him “thats great” the kid smiled and joy glowed in his eyes; He continued reading, teacher stopped him and said ” I wasn’t serious about that, you are horrible and that shows you weren’t following up attentively”.

Now this has to do with the fact that this feeling is same for many people like me and you when searching for something online. first you feel happy that you found it, then website reality disappoints you. Continue reading “Marketers can’t be liars”

How Can Industry Local Blogs win


Abdullah’s Ideas for Local Industry Blogs

Photography, Gadgets, Gaming, Lifestyle and others..

Facts

     Working in the Gadgets and consumer electronics industry, blogs and bloggers are important elements in the equation and that is a reality today. Part of that interesting holy mission I am after, is to check the blog’s Brand, community, content and the way it works. As we always highlight that Saudi Arabia has 70% of its population are under 30 years old, which means a new generation that is digitally oriented and internet connected minds. Purchase decisions and buying habits are influenced by the power of blogs, online content and peers recommendations.

     Three months ago I have registered myself in different local gaming, photography and gadget newsletters through their websites and surprisingly, nothing happened. I was waiting to see if I was going to get an email in the first week, but nothing

strategy, content, community and blogs
Community blogs strategy

 happened – seriously nothing happened! I waited a month, but still nothing. While most of the blogs are engaged and updated regularly, still in one way or another they are similar in most of what they post and publish as content. Continue reading “How Can Industry Local Blogs win”

Six Tips for Burger Restaurants to win in Social Media


Food business fast or healthy, is a lucrative one . Although there are around 60% of newly opened ones close or go out of business in the first year. Looking at any city in Saudi Arabia today, there are many different burger restaurants and diners. Some of them locals and others are international chains. This being said, first thing comes to my mind is how do they sell and what works for them more than others. Are they trendy active-online , or still rely on traditional ways like writing their daily offers on boards in front of their store. Continue reading “Six Tips for Burger Restaurants to win in Social Media”